Founder and CEO of Loon Co., a sustainable fashion brand rooted in purpose and driven by innovation Based in Minneapolis, my journey into this industry was sparked by personal experiences and a deep commitment to crafting a better world through responsible business practices. I’ve learned that change begins with intention, and for me, it’s about transforming challenges into opportunities to create lasting impact.
The journey I began last year was my response to a world that often feels out of sync—an embodiment of resilience and creativity, much like the city that inspires me. Minneapolis has a legacy of rising in the face of challenges, and I’ve channeled that ethos into building a brand that not only redefines sustainable fashion but also uplifts the voices and talents of our community.
My mission is simple yet ambitious: to eliminate greenwashing and champion genuinely sustainable practices. Blend high-quality, purpose-driven designs with innovative manufacturing techniques, including plans for commercial-scale sustainable farming. Every garment tells a story of transformation—taking the unusable and turning it into something meaningful.
My vision extends beyond fashion. It’s about creating platforms for others to shine, ensuring that the rich talent of Minnesota reaches a global stage. I believe in doing things at your own pace because life’s not a race, a mantra that shapes everything I do—from running my business to mentoring others and supporting my family.
Through Loon Co. and our Editorial Magazine/collective "Unbranded", I aim to redefine what it means to succeed, proving that sustainable practices and meaningful impact can go hand in hand.
Together, we can rise to meet the moment, make a difference, and inspire others to do the same.
